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The history of New Look Detailing LTD

Since 2009 Toby has been perfecting his skills in detailing, working out what methods and products produced the best results most efficiently, however in 2013 he decided to turn his years of passion for car care in to a business and put to use the techniques and products that he had aquired. Here are the milestones the business reached.

2013: Company established as a mobile valeting and detailing service.

Humble beginnings from the back of a Vauxhall Combo van allowed Toby to quickly build a loyal expanding customer base. No matter what the weather nor the condition of the car he was always there with a solution and a smile to ensure the requirements of the job were not only met but exceeded.

2013 also marked NLD's approval by the Professional Valeters and Detailers association (PVD)

2014-2015: A growing business needs more space!

New Look Detailing had outgrown the Vauxhall Combo van as more tools and the ability to take water and power on-site and a suitable size replacement van was sourced in a Renault Master, however this was sadly written off and was promptly replaced in early 2015 with a VW Transporter.

2016: New Look Detailing gets it's first commercial unit in Spon End, Coventry.

Working purely mobile posed some issues to Toby such as not having the ability to store cars for multiple days whilst working on them and as a result he was limited to only performing this work for those that had enclosed space. Knowing that he was also planning to bring another person onboard to take over the mobile valeting side allowing him to focus more on detailing jobs which were more involved, the Transporter was too big for requirements and was downsized to a Caddy which is still with us today.

It was also in 2016 that research and development would be begin on what would become the NLD Car Care product range.

2017: NLD Car Care product range is established and NLD becomes a Ceramic Pro approved installer.

2017 saw the official release of the NLD Car Care product range whilst the business grew from strength to strength, however it was becoming apparent that the current premises was being outgrown, limited to working on 1 car at a time and housing the shop and storage. It was also the year that NLD became Ceramic Pro approved and settled on it's chosen ceramic coatings for years to come.

2018: Relocation to new premises, introduction of Adrian and Xpel approval.

The time had come, after lots of paperwork, preparation and planning, NLD moved in to it's current home in Maple Drive Hinckley. With space for multiple

cars to be worked on simultaneously, a dedicated product production area and plans for a shop and office this offered the company room to grow further. It was also in this year that Adrian was brought onboard after completing Xpel factory certification for PPF.

2019: Premises development and introduction of Jamie.

The time had come for Toby's vision of how the premises would be to come to life with dedicated areas for washing, detailing and paint protection film. The business was closed for a few weeks whilst these works were completed which included in the installation of a second larger air conditioning unit to cover the detailing areas, walls and suspended ceilings with lighting to ensure no imperfections could be missed. Also near the end of 2019 Jamie came on board to develop infrastructure and manage business operations.

We look forward to what the future brings for us and would like to take the opportunity to thank our customers that have supported us and have helped us grow. Keep an eye on our Instagram page @new_look_detailing to keep updated with everything we've got going on and if you would like to get in contact with us about our products or services drop us a call on 01455 377 141 or email us at contact@newlookdetailing.co.uk

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